How To Find Small YouTube Channels?

Types of YouTube Channels

YouTube hosts a myriad of channel types, each catering to different interests and audiences. There are educational channels that offer tutorials and lessons on various subjects, gaming channels that provide playthroughs and reviews, vlogging channels that feature day-to-day experiences, tech channels for the latest gadget reviews, and many more. Other popular categories include DIY and how-to guides, music and arts, comedy and entertainment, beauty and fashion, travel, and lifestyle. With such a diverse range of content, it can be challenging to find small YouTube channels that align with your interests.


What Are Small YouTube Channels?

Small YouTube channels are often characterized by a subscriber count of less than 100,000. These channels are usually run by individuals or small teams that create niche content. While they may not have the vast audiences of larger channels, small YouTube channels often foster closer community engagement and offer content that’s more specialized, personal, and innovative due to a lack of commercial pressure.


Why Support Small YouTube Channels?

While big-name creators dominate the platform and garner millions of views, small channels often struggle to gain recognition. However, supporting smaller channels comes with its benefits. Firstly, these creators rely on their subscribers and viewers for growth, so every like, comment, and share has a significant impact. Additionally, smaller channels tend to have more engaged and interactive communities, making it easier for you to connect with the creator and other viewers.

Lastly, supporting small channels allows for diverse and unique content on the platform, promoting creativity and innovation.


How to Find Small YouTube Channels

Finding small YouTube channels requires a more in-depth search, as they might not appear on the top of search results or recommendations. These hidden gems can be uncovered by delving into specific niches, using more detailed search queries, or exploring the channels that larger YouTubers feature or mention.


Proper Steps to Find Small YouTube Channels

  • Use Specific Search Terms:
    Begin by using detailed and specific search queries relevant to your interests. Instead of searching for generic terms like “travel”, use more specific phrases such as “backpacking through Asia”.
  • Browse Related Channels:
    Spend some time exploring the suggested channels on the homepages of medium or larger channels. YouTube’s algorithm often recommends related channels, including smaller ones.
  • Check Community Tabs and Social Media:
    Many YouTubers engage with their community and promote smaller channels through their community tab or on their other social media profiles.
  • Dive into Playlists:
    Look for playlists that include a mix of content from different creators. Playlists curated by users or small channels often feature content from other small creators.
  • Participate in YouTube Forums and Groups:
    Engage with forums and social media groups dedicated to YouTube enthusiasts. Members often share and promote smaller channels they enjoy.
  • Utilise Filters:
    When searching, use filters to sort by the upload date, which can help find new creators who haven’t had time to build a large audience yet.



Small YouTube channels are a treasure trove of unique content waiting to be discovered. By taking the time to search meticulously and follow these steps, viewers can uncover a plethora of channels that deliver personalized content, enable stronger connections with content creators, and contribute to the growth of burgeoning talents in the digital space. Supporting small YouTube channels not only enhances the viewer’s experience but also encourages diversity and originality in the creator community. So, let’s start exploring and supporting small YouTube channels today.

  • Why should we not declare some YouTube channel small?

Small YouTube channels are often underestimated, yet they hold considerable value within the vast ecosystem of content creation. These channels typically cultivate a strong, tight-knit community that values genuine interaction, and passionately supports niche content.

Smaller creators can also dedicate more time to individual viewers, creating a more personal and impactful viewing experience, which can lead to greater viewer loyalty and engagement. Additionally, small channels are often seen as more authentic and trustworthy by their audience, which can result in a strong, dedicated fan base. This authenticity is a vital commodity in a platform saturated with content and can set smaller channels apart in a way that larger channels often cannot replicate due to the sheer volume of their audience.

Moreover, smaller channels have the agility to experiment with innovative and diverse content strategies, which can often lead to the discovery of unique and underserved market segments.

This can be invaluable for the ecosystem as a whole, encouraging innovation and diversity in content. Lastly, supporting smaller channels can have a profound cultural impact and contribute to the democratization of media by amplifying diverse voices and perspectives. So, instead of dismissing small YouTube channels, it’s essential to recognize their value and appreciate the unique contributions they bring to the platform.

Overall, size should not be a determining factor in evaluating the worth or potential of a YouTube channel; rather, it’s the content and community that ultimately define its success. So, whether you are a small or large channel, focus on creating quality content, fostering genuine engagement with your audience, and embracing the diversity within the YouTube community.

  • How To Increase Visibility on YouTube?

Engaging with your audience is a critical component in expanding your visibility on YouTube. It’s not solely about creating content but also about fostering a community around it. When you respond to comments, conduct Q&A sessions, or even feature user-generated content, you create a dialogue that encourages viewers to return and interact further.

This active participation boosts your channel’s appeal to YouTube’s algorithms, which favors content with higher engagement, thereby increasing your chances of being recommended to new viewers. It’s essential to listen to the feedback from your audience as well—this can inform the future direction of your videos, making them more aligned with viewer expectations and interests, which, in turn, enhances viewer satisfaction and loyalty.

Additionally, promoting your videos on other social media platforms can also help increase visibility. By sharing your content on different platforms and engaging with audiences there, you can drive traffic to your YouTube channel and reach a wider audience. Collaborating with other YouTubers or influencers in your niche can also be beneficial as it exposes your channel to their followers, introducing your content to potential new viewers.

Furthermore, regularly uploading new content and maintaining a consistent posting schedule can also help improve your visibility on YouTube. By consistently delivering high-quality content, you build trust with your audience, resulting in increased engagement and loyalty. Additionally, ensure that your video titles, descriptions, and tags are optimized with relevant keywords to increase the chances of being discovered by users searching for specific content. Don’t underestimate the power of thumbnails either, as they are often the first visual representation of your videos that viewers see and can significantly impact their decision to click and watch. So, make sure to design eye-catching and intriguing thumbnails that accurately reflect the content of your video.